Privacy Policy
Effective Date 30/12/2025
Kraken Digital (“we”, “us”, “our”) operates the website https://krakendigital.com.au and provides digital services including website design, search engine optimisation (SEO), Google Ads management, and social media management (“Services”). This Privacy Policy sets out how we collect, use, disclose and protect personal information in accordance with Australian privacy law, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
1. What Information We Collect
We may collect the following types of personal information:
Contact information: name, email address, telephone number;
Business details: company name, role, website URL and business details provided in enquiries or service requests;
Transaction and engagement data: details of services you purchase or inquire about;
Technical and usage data: IP address, browser type, device type, operating system, pages visited, and other analytics data collected through cookies and similar technologies; and
Marketing data: preferences and interactions with our promotional communications.
2. How We Collect Personal Information
We collect personal information:
When you submit forms on our website (e.g., contact forms, service inquiry forms);
When you communicate with us by email or phone;
Through cookies and analytics tools to understand and improve our site and services; and
From other legitimate sources where you consent to or expect the data collection.
3. Use of Your Personal Information
We use personal information for purposes including:
Responding to your enquiries and providing our Services;
Administering accounts and delivering customer support;
Analysing and improving our website, services, and user experience;
Sending administrative information and marketing communications (where you have consented to receive them);
Complying with legal obligations and protecting our legal rights.
4. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your experience, understand usage patterns, and support advertising optimisation. Cookies may track things like pages visited, time spent on pages, and interaction behaviour. You can control cookie preferences through your browser settings.
5. Disclosure of Personal Information
We may share personal information with:
Service providers who assist us in operating our website and delivering Services (e.g., hosting, analytics, advertising platforms);
Third-party partners where necessary to fulfill your requests (e.g., Google for Ads management);
Legal or regulatory authorities when required by law or to protect our rights.
We do not sell or rent personal information to third parties for direct marketing purposes without your consent.
6. Overseas Disclosure
Personal information may be stored, processed or accessed by third-party service providers located outside Australia (for example, cloud services or advertising platforms). We will take reasonable steps to ensure appropriate protection of your information consistent with applicable privacy obligations.
7. Data Security and Retention
We implement reasonable technical and organisational measures to protect personal information against loss, unauthorised access, disclosure, alteration, or destruction. These include secure access controls, encryption where feasible, and periodic system reviews.
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law.
8. Access, Correction & Opt-Out
You may request access to the personal information we hold about you, ask for corrections, or opt out of marketing communications at any time by contacting us. We will respond in accordance with applicable privacy laws.
9. Complaints About Privacy
If you believe your privacy has been breached, please contact us. We will investigate and respond in accordance with the Privacy Act. If you remain dissatisfied, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC).
10. Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be effective when it is posted on the website with a revised effective date.